Competitive Intelligence 2.0: The Power of Data in the Service of Your Business

September 4, 2018image

10 years ago SEMrush began as an SEO solution aimed at making online competition fair and equal for everyone. After a decade of trailblazing experiments and hard work this small startup has grown into the world's leading competitive research service covering all areas of digital marketing.

This autumn, to provide our customers with the full range of market insights SEMrush announces the release of its Competitive Intelligence 2.0 toolkit, revamped to meet the needs of marketing executives, heads of marketing, marketing strategists, market analysts, and business development managers.

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“A top-notch product is our first priority. When we work on any SEMrush tool, we first of all check if we ourselves will be happy to use it. The competitive intelligence 2.0 is a comprehensive and smart toolkit that can help businesses to be ahead of their competitors and drive the business growth,” says Oleg Shchegolev, CEO and co-founder of SEMrush. “The 2.0 update is built with users’ feedback and requests taken into account. No one else in the industry can provide the high-quality data that we’ve got.”

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Powered by advanced Big Data technologies and machine learning algorithms, SEMrush Competitive Intelligence 2.0 goes much further than just competitive SEO analysis. It gives you an opportunity to look at your rivals’ marketing strategies and tactics from ALL angles, be it their websites’ efficiency and traffic sources, or PR activities, social media presence, content marketing efforts, and PPC creatives.  The most comprehensive picture of online visibility provided by SEMrush is backed by the largest keyword database on the market – 7.7 billion keywords and 400+ million web domains covered in 190 countries and regions.

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With the market intelligence capabilities of SEMrush you and your business development teams will be able to find new ways to generate more prospects and better convert them into profitable deals, or quickly evaluate new markets’ feasibility when developing go-to-market plans.

The Competitive Intelligence 2.0 toolkit will be officially presented from September 4-7 at Inbound 2018 in Boston.

To learn more about the toolkit’s features feel free to download the brief guide on Competitive Intelligence and Market Analysis with SEMrush or simply try it yourself.

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