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SEMrush SEO Toolkit Learning Path

This course series will walk you through the most common SEO tasks, like link building, keyword research, and technical and on-page optimization, and teach you how to get SEO done using less time and effort with SEMrush tools. On our learning path, you’ll find everything to become a fully equipped SEO specialist!

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What you will learn

SEMRUSH TOOLS

SEMrush Overview Course

3 lessons1 hour


Get acquainted with SEMrush, learn about our analytics reports and project tools, and discover the benefits that integration with third-party services will bring in a series of video lessons. Learn more

SEMRUSH TOOLS

Competitive Analysis and Keyword Research Course

8 lessons1 hour


Learn how to take the first, most important, steps in SEO -- competitive analysis and keyword research -- with SEMrush tools. These steps are indispensable in building a winning SEO strategy. Learn more

SEMRUSH TOOLS

On-Page and Technical SEO Course

7 lessons1 hour


Learn how to improve and maintain your website's health, and optimize your website's content for both users and search engines with SEMrush tools to rank highly and gain more online visibility. Learn more

SEMRUSH TOOLS

Link Building Course

5 lessons1 hour


Learn how to build a relevant backlink profile for your website, keeping clear of bad backlinks, as well as arrange proper internal linking, all of this with SEMrush tools. Learn more

SEMRUSH TOOLS

Rank Tracking Course

2 lessons30 minutes


Learn how to evaluate your ongoing SEO campaign by tracking your website's online visibility, and analyzing Google's SERPs with the help of SEMrush tools. Learn more

SEMRUSH TOOLS

Mobile, International, and Local SEO Course

8 lessons1 hour


Learn how to optimize your website when it comes to certain search engine algorithms to rank locally, globally, and on mobile devices - all of this with SEMrush tools. Learn more

SEMRUSH TOOLS

Management, Reporting, and Collaboration Course

3 lessons1 hour


Learn how to manage your projects, facilitate your team processes, and organize reporting with SEMrush tools. Learn more

Got yourself ready for the exam? Pass it and earn your certificate!

SEMrush SEO Toolkit Exam

This exam is designed for SEO specialists with a knowledge of SEMrush. Learn more

SEMRUSH TOOLS
23 questions
27 min

Every eleventh employer requires knowledge of SEMrush tools

Based on SEMrush Academy’s research on top required SEO skills in English-speaking countries

What’s inside the courses

What you will learn

Watch short, easy-to-digest videos full of actionable advice

Further materials

Study the specially picked materials to dive deeper

Experts’ tips

Learn from the experience of SEO professionals

Quiz questions

Test how you’ve grasped the materia

Why get certified?

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Enrich your CV

By earning your certificate, you’ll show employers that you have a clear understanding of how to do SEO with SEMrush tools. You can also add the certificate to your CV and attach it to your LinkedIn profile

Backed by the certificate, official proof of your skills, you’ll have a significantly higher chance of getting a better job or earning a promotion.

About the author

The course series was prepared by a team of skilled SEMrush professionals. To provide you with the most relevant and up-to-date knowledge on SEMrush SEO tools, we designed it together with the creators of the SEO Toolkit, who know SEMrush tools better than anyone in the world!

In the 'Get Experts' Tips' section, practicing SEO experts share their tips and real-life SEO cases to help you utilize their experience in your future work with SEMrush SEO tools.

Still finding the learning path too hard? Why not brush up on SEO basics?

SEMRUSH TOOLS

SEMrush Content Marketing Toolkit Course

9 lessons4 hours


Gain an understanding of the SEMrush tools for content marketers. Make your exam preparation easier and get SEMrush certified! Learn more

SEMRUSH TOOLS

SEMrush SEO Toolkit Course

14 lessons4 hours


Learn how to boost your SEO with SEMrush tools and get tips from practicing SEO experts in a series of free video lessons. Learn more

SEO

Keyword Research Course with Greg Gifford

8 lessons1 hour


Learn how to conduct keyword research from prominent industry expert Greg Gifford in a series of video lessons. Learn more