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(human)x

(human)x

Market Less. Matter More
4.9

Louisville, Kentucky, United States

Cincinnati, Ohio, United States

Indianapolis, Indiana, United States

Chicago, Illinois, United States

Trabalho à distância

50-249

1999

(human)x's foundation lies in extensive research conducted by our team of PhD-led professionals with anthropological expertise. By understanding human behavior, motivations, and preferences, we uncover valuable insights that inform our strategies. Our creative team then transforms the insights gained from research into compelling and innovative campaigns. We utilize data-driven storytelling and creative thinking to ignite connections and drive engagement. And yes, we are an advertising agency. But we don’t just focus on advertising—we focus on experiences. We push ourselves to use digital and traditional tactics to create relevant experiences with real value that create relevant connections between your business and your audience. Once the work is done, we don’t just toss it over the fence then cross our fingers. We keep pushing. We test it, challenge it, and keep asking questions to make sure you see the exponential results that will help you achieve exponential growth. At (human)x, our expertise in research, creative ideation, experience design, and performance optimization aim to deliver exceptional marketing solutions that connect with audiences on a profound level.

Modelo de precificação
  • Adiantamento
  • Por projeto
  • Valor/por desempenho
Orçamento
  • $5,000+
Foco geográfico
  • United States
Idiomas
  • Inglês
Histórias de sucesso

Desafio

When Lunazul came to Leap with their estate-bottled tequila, they had 250 years of tradition but little recognition among the fast-growing audience of tequila drinkers. They had big goals to raise awareness, brand recognition and overall sales.

Solução

Revitalized Lunazul brand with "Feed the Wolf" campaign, targeting premium audiences on Discovery and Hulu. Social campaigns and influencer partnerships broadened reach and engagement. "A Toast to Tradition" series significantly boosted brand awareness and consideration, surpassing Meta's benchmarks

Resultado

We took Lunazul from a bottom-shelf afterthought to a top-of-mind consideration, prominently featured on the coveted third shelf alongside other premium brands. We helped Lunazul achieve a 140% in-store sales increase, a 400% increase in share of voice, and a 57.9% increase in brand lift.

Desafio

Talk about visual overload: every day in Times Square, the world’s biggest brands show more than 200 ads to more than 400,000 people, up to 400 times a day. We were excited to take on the challenge of capturing Times Square visitors’ attention - and luring them into the Hershey's Chocolate store.

Solução

By utilizing the power of social media through targeted ads and captivating content, we featured carousel ads that aligned with our digital billboard that directed users to Hershey’s Chocolate World.

Resultado

Our campaign led to a 16% increase in December sales, a 103% surge in premium item sales, and a 28% rise in per capita consumption. Conversions increased by 8%, with a social reach of 720K, 75K engagements, and an 8% ad recall, exceeding ours & Hershey's goals.

Nossos clientes
A agência (human)x, de Louisville, Kentucky, United States, ajudou Lunazul Tequila a expandir seus negócios usando SEO e marketing digital
A agência (human)x, de Louisville, Kentucky, United States, ajudou UofL Health a expandir seus negócios usando SEO e marketing digital
A agência (human)x, de Louisville, Kentucky, United States, ajudou American Kennel Club a expandir seus negócios usando SEO e marketing digital
A agência (human)x, de Louisville, Kentucky, United States, ajudou Texas Roadhouse a expandir seus negócios usando SEO e marketing digital
A agência (human)x, de Louisville, Kentucky, United States, ajudou Hershey's Chocolate a expandir seus negócios usando SEO e marketing digital
A agência (human)x, de Louisville, Kentucky, United States, ajudou Third Federal Bank a expandir seus negócios usando SEO e marketing digital

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Agências — Louisville, Kentucky, United States