FREE online SMM courseSMM Fundamentals Course with Neal Schaffer
Take your brand awareness, engagement and following to the next level with this social media training course!
27 video lessons created in cooperation with prominent industry expert Neal Schaffer
All SMM essentials in 4 hours
Learn all SMM essentials in just 4 hours. You'll encounter short video lessons, additional materials for self study, and quizzes
This course is 100% free. You can save your money for various SMM activities
Social Media Marketing Course Contents
Module 2. The Importance of Content to Social
Creating a content plan is an important component of any social media marketing strategy.
Module 3. Understanding Social Platform Choices
Different social platforms have different strategic advantages. In this module are some social media marketing tips.
Key points of the module:
Module 4. The Traditional Social Platforms
Text-centric social platforms create unique opportunities. Develop a strategy with each platform.
Key points of the module:
Module 5. The Visual Social Platforms
This module guides you in understanding how to best leverage visual social platforms.
Who is this course for?
Want to discover proven methodologies to grow your social strategy? Then no matter who you are — an SMM newbie, a digital marketing student, a go-to marketer, or even a business owner — this free course is a perfect fit for you. Complete it and you can take your social media marketing to the next level!
About the author
Neal Schaffer is a recognized leader who has helped businesses through their digital transformation of sales and marketing as a global keynote speaker, university educator, social media agency owner, author, and social media strategy consultant. From Fortune 50 enterprises to a Grammy Award-Winning musician, Japanese exporters to niche startups and nonprofits, Neal has helped leading brands of all sizes reach their next level in social media marketing. Learn more about Neal at NealSchaffer.com.
Social media is a never-ending experiment, because the users, how they use it, and the functionality provided by social networks is always in flux. Marketers will always need to pivot and continually optimize.
Watch easy-to-follow video lessons
Study the specially picked materials to dive deeper into the topic
Test what you’ve learned
What to do after the course
Get certified by Semrush
Take and pass the accompanying exam.
You'll have an opportunity to prove your SMM mastery by taking the exam, which will be released together with the full version of the course.
Let’s get started!
You might also like
Semrush Social Media Toolkit Course
Learn how to use the Semrush SMM toolkit by watching video tutorials and get practical advice from social media professionals. Learn more.
Semrush Advertising Toolkit Course
Learn how to use Semrush PPC tools by watching video tutorials and get practical advice every PPC should know. Learn more.
PPC Fundamentals Course with Joel Bondorowsky
Learn what it takes to become a confident pay-per-click specialist from field expert Joel Bondorowsky in a series of video lessons. Learn more.
SMM Fundamentals Course with Neal Schaffer
Learn how to grow your social media presence from acclaimed leader in the world of business social media Neal Schaffer in a series of video lessons. Learn more.
You are going to start the !
Before you start, review the information below:
Certify your team request
Want to rest assured that your employees’ knowledge of the SEMrush toolset is up to the mark?
If you’re interested in making a request, please leave your email.
Become a contributor
Want to join the SEMrush Academy expert community? You will have the opportunity to reveal your own tips and tricks on SEMrush tools. If you’re interested, leave your email.