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Free online courseMastering Digital PR with Brian Dean

Grow your business with press coverage. Learn exactly how with this proven, repeatable, and step-by-step system.

17 lessons

Exclusive video lessons from recognized SEO expert Brian Dean.

3 hours

Learn how to get press fast for your small business in every niche in just 3 hours.

100% free

The course is 100% free. Use your free Semrush account to access all of the lessons!

Who is this course for?

The course is designed for businesses seeking to grow with PR, in any industry. Content includes all of the advanced strategies Brian Dean used to get press coverage on major media outlets including Forbes, Inc, Fast Company, TechCrunch, and Vox, and scale up PR efforts from 1-2 campaigns per year to 1-2 campaigns per month. Inside the course you'll find: video tutorials, worksheets, practical PR tips.

About the author

Brian Dean is an SEO expert and founder of Backlinko, one of the most popular digital marketing resources online (5M+ readers). His work has been featured in Inc., Fast Company, Entrepreneur, U.S. News & World Report, Success Magazine, Vox, Forbes, Fox News, The Next Web, HuffPost, TechCrunch, and dozens more major media outlets.

Lesson structure

Video lessons

Watch easy-to-follow video lessons.

Read further

Put your knowledge in practice with our worksheets and additional materials.


Test what you've learned.

What to do after the course


Get certified by Semrush

Seize the opportunity to pass the Mastering Digital PR exam and earn your personal certificate.

If you already have sufficient knowledge of the Brian's approach to Mastering Digital PR, you can bypass the educational part and test your skills right away by taking the exam. Upon passing, you'll earn a certificate, which is proof of your mastery.

Let’s get started!

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