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Free online courseBuilding a Social Listening Program with Christina Garnett

Build a powerful social listening strategy from scratch through a free course from Christina Garnett. Better understand your target audience and start building long-term relationships.

9 lessons

Exclusive video lessons from recognized Audience Intelligence expert Christina Garnett

2 hours

Learn how to foster mutually beneficial connections with your audience organically in just 2 hours.

100% free

Use your free Semrush account to access all of the lessons!

Who is this course for?

The course is designed for businesses in any industry looking to better understand their target audience and build lasting relationships.

Content includes exactly what you need to know to build a foundation for your social listening strategy so you can have a plan in place for launch, reporting, and maintenance.

Inside the course you'll find: video tutorials, spreadsheet templates, actionable frames and processes.

About the author

Christina Garnett is a community builder and advocacy strategist, helping brands better connect with their current customers, potential customers, and fans. She has been featured in HubSpot Academy’s Social Media certification course and has spoken at national events like INBOUND19 and Social Fresh 2021.

Lesson structure

Video lessons

Watch easy-to-follow video lessons.

Read further

Put your knowledge in practice with our worksheets and additional materials.


Test what you've learned.

What to do after the course


Get certified by Semrush

Seize the opportunity to pass the Building a Social Listening Program exam and earn your personal certificate.

If you already have sufficient knowledge of building a social listening strategy from scratch, you can bypass the educational part and test your skills right away by taking the exam. Upon passing, you’ll earn a certificate, which is proof of your mastery.

Let’s get started!

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